Press Release | Animal Soul

May 25, 2017 Los Angeles Download

CONTACT: Darren Gold & Ashley Tom, The Rose Group

WHAT: Jason Hackenworth’s Animal Soul

WHERE: FIGat7th Plaza & Wells Fargo Center

DATE: July 14-22, 2017

TIME: 12 p.m. to 10 p.m. daily

PRESENTER: Arts Brookfield

COST: FREE, no tickets or reservations required


Los Angeles, CA, May 25, 2017 – The out-of-this-world artworks by Jason Hackenwerth are coming to Downtown Los Angeles through his site-specific installation, Animal Soul.  Arts Brookfield, the award-winning arts and events program for  Brookfield Property Partners, has commissioned Hackenwerth to create three large-scale, internally lit, inflated sculptures to span across Brookfield’s Downtown Los Angeles campuses, FIGat7th (735 South Figueroa Street) and Wells Fargo Center (333 South Grand Ave.) starting July 14 through July 22, 12 p.m. to 10 p.m. Arts Brookfield is dedicated to showcasing free, open to the public art and cultural initiatives, in a continued to effort to bring Brookfield’s public spaces to life.

Exhibited at several famous institutions and fairs including the Guggenheim, Scotland Museum of Art, Victoria and Albert Museum, the Venice Biennale, and Art Basel, Miami, Hackenwerth is known and praised for transforming common materials, such as the latex balloons, into sculptures with outrageous color patterns and designs, that resemble animals, insects, aliens, and more.

“Brookfield is committed to enlivening the public spaces within our portfolio through public art,” said Bert Dezzutti, Executive Vice President and Head of the Western Region for Brookfield Property Partners’ U.S. Office Division. “Through Arts Brookfield, we aim to identify initiatives that will provide dynamic experiences for those who work in and visit our sites, and we think Jason Hackenwerth’s installation, Animal Soul, will add a unique and exciting element to our properties in Downtown Los Angeles.”

The three Animal Soul sculptures will tower over the viewer at 20 to 30 feet high and will be on view for nine days in Dowtown Los Angeles this summer. Additionally, Hackenwerth will create two wearable sculptures made entirely of sewn balloons. These sculptures double as costumes and come to life when donned by performers dancing through the streets of Dowtown Los Angeles at random times during the run of the exhibition.

Animal Soul is intended to surprise those who encounter it with wonder and awe. When we are stunned and amazed by something beautiful and exciting, for a brief moment all of our other thoughts disappear and there is only the experience,” says Hackenwerth. “In an urban landscape setting, the huge and strangely animal like sculptures of Animal Soul will feel wild and playful and might transport visitors to a fantastical imaginary world if only for a short time.”

To celebrate the installation, Arts Brookfield will host a Show-Your-Spirit-Animal Quiet Clubbing Party! Dance among the giant, internally lit sculptures on FIGat7th Plaza and check out the whimsical wearable balloon sculptures as they bounce to the beat of the Quiet Clubbing DJs. FIGat7th and Arts Brookfield invite guests to wear costumes showing their most ferocious spirit animal! Those who do can enter a raffle with the winner receiving a $250 gift certificate to FIGat7th. For those who want to start the night off early, a happy hour and live DJ will take you to animal mode in the FIGat7th TASTE Courtyard at 4 p.m. with the Show-Your-Spirit-Animal Quiet Clubbing Party starting at 6 pm. RSVP recommended and early arrival suggested.

Animal Soul opens Friday, July 14, and will be on display through Saturday, July 22, free and open to the public.

For more information about Arts Brookfield and Jason Hackenwerth’s Animal Soul art installation, visit

For further details on the Show-Your-Spirit-Animal Quiet Clubbing Party, visit



Arts Brookfield presents exciting, world-class cultural experiences to hundreds of thousands of people for free each year in both indoor and outdoor public spaces at Brookfield’s premier office properties in New York, Los Angeles, Denver, Houston, Washington, D.C., Toronto, London, Perth and Sydney. From concerts, theater and dance to film screenings and art exhibitions, Arts Brookfield brings public spaces to life through art. Visit for a complete schedule of events.


Artist Jason Hackenwerth transforms common materials into a spectacle to be experienced. His medium of choice is the latex balloon, inflating hundreds at a time and stringing them together in unusual forms and pre-determined color patterns to create sculptures resembling animals, insects, aliens, or other colorful products of your imagination. His playful works have been exhibited internationally at a number of famous institutions and fairs including the Guggenheim, Scotland Museum of Art, Victoria and Albert Museum, the Venice Biennale, and Art Basel, Miami.


FIGat7th is Downtown LA’s premier shopping, dining, and entertainment destination. An open-air shopping and dining mecca, FIGat7th is home to H&M and Zara flagship stores, Bath & Body Works, Target, and more, as well as a first-class collection of unique eateries that delight fashionistas and foodies alike. And with free concerts, movies, and events all year long paired with plentiful, inexpensive parking, FIGat7th is the best place to begin when exploring Downtown LA.


Brookfield Property Partners (NYSE: BPY; TSX: BPY.UN) is one of the world’s largest commercial real estate companies, with approximately $65 billion in total assets. We are leading owners, operators and investors in commercial property assets, with a diversified portfolio that includes 146 premier office properties and 127 best-in-class retail malls around the world. We also hold interests in multifamily, triple net lease, industrial, hospitality, and self-storage assets.

Brookfield Property Partners is listed on the New York and Toronto stock exchanges. Further information is available at Important information may be disseminated exclusively via the website; investors should consult the site to access this information.

Brookfield Property Partners is the flagship listed real estate company of Brookfield Asset Management, a leading global alternative asset manager with approximately $250 billion in assets under management.

Press Contacts



Tatiana Reade (New York)

Cherri Carbonara (Houston)

Hannah Payne (Houston)

Paula Peri Tiernan (Denver)

Erica Overskei (Los Angeles)

Kerrie Muskens (Australia)

Bonnie Haigh-Marmoreo (First Canadian Place, Toronto) 

Franca Bellisario (Brookfield Place and Bay Adelaide, Toronto)